The registration deadline is September 10, 2012

The cost for the first person from a member publication is $79.
Each additional member from the same publication is $39.

Join us on September 20th in Lansing for the 2012 ADCON and get your Rx for healthier ad sales!

This year’s sessions include:

Political and Issue Advocacy Advertising: The Good, The Bad and The Ugly
A panel discussion with several of Michigan’s top issue advocacy and political consultants.

Idea Exchange
Green Shoot CEO Derek Price tells you what’s new and hot in content that will rev up your ad sales.

Revive & Thrive on the Challenge of the “New Normal”
Speaker Joe Bonura will show you how you can STOP selling one-time ads and START negotiating more long-term, profitable ad campaigns in the new economy. He will show you how to uncover what your advertisers really want and need and how to develop a plan to meet those wants and needs – now... to gain long lasting accounts and big revenue.

We’ll wrap up the day by presenting the Michigan Better Newspaper Contest Awards for Advertising...Shhh! The results for the contest aren’t supposed to be released until Sept. 21.

Look for more information in the next few weeks. If you have any questions please contact Lisa at MPA. Call 517-372-2424 or email lisa@michiganpress.org.

To register now and save $$$ go to http://bit.ly/Q2Hljz.

Download the ADCON 2012 Registration Form.