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Tuesday, May 21, 2013
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MPA Story Share

MPA Story Share

Michigan Press Association has launched the Story Share. It’s an opportunity to grow NEW AUDIENCE (or shall we say REVENUE?) for your newspaper.

Learn more on MPA's Story Share service

Membership Advantages

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From legal and technology advice to legislative oversight, new revenue ideas and cost-effective training, we deliver value... and values.

Learn more on making the most of your membership

MPA Announcements
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Register for the 27th Annual MPA Foundation Annual Scholarship Golf Benefit to be held on Thursday, May 23, 2013 at the Hastings Country Club in Hastings, MI.

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The 2013 Better Newspaper Contest has begun. Use this link to find information on how to enter. Information packets have been sent to student advisors, publishers, editors of member newspapers, online publications and specialty publications.

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Need to reach an audience? We make it easy to use newspapers and their digital partners - statewide and nationally - to reach the audience you’re after. That’s what we do. Cost-effective media placement ready to deliver powerful results. It’s all right here:

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Are you a small business and need more customers? Are you a newspaper looking to offer your business accounts a low cost, effective solution to reach outside their normal market? The MPA statewide ad network is the perfect solution!

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Find some great revenue generating ideas on our Best Ad Ideas gallery. Log in and browse away!

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Weekly Podcast of MIRSnews.com

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Events & Seminars
Top Strategies and Tactics for Sales Success
In this webinar:
What sales strategies are you going to maximize in 2013 so it’s your best year ever? The old way of selling has changed, but prospecting for new business continues to be the foundation of all successful salespeople and organizations. read more ...
CERTIFICATE PROGRAM: Print & Digital Direct Response Advertising
About the Program
The Advertising Certificate program is designed to increase the skill sets and knowledge of ad managers, sales reps and art & production staff through a short concentrated series of webinar trainings. read more ...
Collaborating & Competing: Newspaper Success Models
In this webinar:
You’d like to do that in-depth story but simply researching the background takes time, not to mention the interviewing and writing involved as well. Between the daily grind of a newsroom, how do you do it? This session will show how you CAN accomplish special projects without sacrificing quality of work. The idea of collaborating with other newsrooms may have sent up red flags in the past but it doesn’t have to mean the loss of competitive edge for your organization. Several media companies are experiencing growing success with this new model of business. read more ...

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